Surreal Sonia

Well it was about time Sonia Rykiel came with a plan about its future. After the first collection of the new Creative Director, Geraldo da Conceiçao, the FW 2013-14 ad campaign was presented a few weeks ago. Fresh, playful, art inspired images shot by Mert & Marcus, starring Sam Rollinson, currently featured in Hotlist.




Sonia Rykiel Spring/Summer 2012

for April Crichton, the new creative director,who designed alongside Nathalie Rykiel the first Sonia Rykiel collection, yellow is the color of next spring, in a 20’s context. Models walked down the vibrant yellow catwalk while Queen were singing the “Bicycle Race”. Low waisted skirts and tight little sweaters, pleats and crepe-de-chine. Our beloved Rosanna Georgiou appeared second on the catwalk and i almost cheered!
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staring at the sun

protect your eyes with some of the finest sunglasses

a selection of Sonia Rykiel & Dior


a bit of fur

it’s cold outside, put your warmest Sonia Rykiel gloves before you step out of that door