Backstage and catwalk photos from the best Bad Girls Club I’ve known in a long time, the brand of my friend SOMF who owns the coolest sorority in the country.
The fashion show Summer 2016 came to life with the sponsorship of Stokke, since both brands share a strong love for women, motherhood and fashion (thank god for us moms to be),
so on the catwalk paraded girls in hot minis and the newest Xplory strollers, while the frowers were sitted on the legendary
Stokke Tripp Trapp chairs.
SomfKitties
Fashion Room Service XXL
The biggest FRS so far took place in several buildings of Athens, including the lately renewed Grecotel boutique Hotel “Pallas Athena” and Fashion Workshop by Vicky Kaya.
The highlights:
The rooms and suites of Pallas Athena look gorgeous and youthful, with graffitis and art pieces all around and in every single room. Suite “Octopussy” is definitely my favorite.
The knits of Pepper Vally made by greek organic cotton and wool.
The sunglasses of Deepshallowexposition with round lenses and their debut collection of bangles and cuffs.
The summer collection of V Society and especially the silk dresses.
The perforated leather skirts of Anna Veneti.
The DeuxHommes, Somf and Atelier Loukia installations at Fashion Workshop Building II were a smash hit.
Backstage: The SOMF fashion show
Always a pleasure to help my hard working talented friends.
Backstage at last night’s SOMF FW 2014-15 fashion show with Mariaflora Lehec and her hardcore schoolgirls.
With SOMF
Working on a promising SOMF project is always inspiring and fun. Images from the Summer 2014 collection at the SOMF atelier, until the FW2014-15 is revealed.
Somf Fall 2013: Laura does Dallas
A long day today but it so worthed it.
Photographer Panos Davios shot the new look book of the Fall 2013/14 SOMF collection -which, may I say, is an absolutely great collection and the best of the girls so far!- so we had many things to say and lots of work to do together with Mariaflora and the rest of the team. But mainly we talked about the inspiration of the collection “Laura (Palmer) does Dallas”, and made scenarios for the nice cheerleader and highschool’s sweetheart who fell in love with a bad-ass cowboy and now, she’s not that much of a good girl anymore.
This is just a small taste, Miss-Athenes has more to show you.
a day at the office
bits & pieces at work, small treasures, my office and a gorgeous pair of ΣΟΜΦ leggings masqueraded as tattoos that managed to befoοl the fellow voguettes
ΣOMF
girls the SOMF collection is ready -the prints are amazing btw- and will be available at this Sunday’s Meet Market. you’d better be quick.
Photos by Gregory Manolitsis
Creative direction by SOMF
All clothes by Somf
wearesomf@gmail.com