Prada “Graffiti” is a playful capsule collection of ready-to-wear garments and accessories that mix contrasting and loud colors. A selection that speaks through images from the muralists, mixing them up and reinterpreting them to explore the many facets of femininity.
On sale from April, offering a range of styles in cotton teamed with suede sandals.
Steven Meisel’s Spring/Summer 2014 campaign for Prada reflects the fierce and independent spirit, with teams of models looking forward in a united vision. Dresses, coats and accessories come alive with giant mural prints of female faces, identikit glossy side partings are crowned with feathered headpieces and sporty tube socks encrusted with candy-like crystals.
Striped sporty detailing at necklines and busts emphasizes the feeling of team photographs. The effect is a surreal wallpaper of textures, colours and the luxurious detail of the clothing.
The models are:
Julia Bergshoeff, Dorota Kullova, Ashleigh Good, Gracie Van Gastel, Amanda Murphy, Viktor Van Pelt, Maggie Jablonski, Lieke Van Houten, Maja Salamon, Ola Rudnicka, Sabrina Ioffreda, Magdalena Jasek, Nastya Sten, Cindy Bruna, Anna Ewers, Ophelie Guillermand, Malaike Firth and Lexi Bolling.
Prada presents a collection of cuffs, bangles, bracelets and earrings inspired by the glamour of 1940s haute jewellery. Each piece is crafted using artisanal haute jewelry techniques and detailing and is made with materials in bold formations of geometric crystals, inspired by the art deco era and the natural world.
For the “Real Fantasies” F/W 2013 by AMO, Prada introduces a sophisticated domestic imagery. Characters perform in a world of distorted normality, a collection of everyday moments assembled together to form the film noir of commonness.
The main topics explored in the collection stem from raw elegance and banal emotion, weaving in multiple interconnected stories. Profound romanticism, stories of normal men, women, and life, are brought together as an animated puzzle of recognizable daily elements.
For the first time, the inspirations from both Man and Woman shows overlap to shape a distorted graphic universe. Urbanity and a mysterious domestic ambience merge in a sequence of stories where simplicity is observed as the ultimate form of perfection.
Art Direction by AMO: Lok Jansen, Jeroen Koolhaas, Ippolito Pestellini Laparelli, Miguel Taborda, Lucia Venturini. Artwork: Lok Jansen, Jeroen Koolhaas. Editing /Visual Effects by APRIL: Matteo Frittelli, Gabrio Bellotti. Music by 3o: Andrea Cassano, Alessandro Sicardi, Fabio Visocchi. Filming by APRIL: Matteo Frittelli, Gabrio Bellotti. Focus Puller by 4FRIENDS: Krishna Agazzi, Massimo Cecchini, Gaia Ferme
You can find some previous works of OMA for Prada here, here and here.
“Inspired by the irreverent world of 60s New Wave cinema, three actors, Christoph Waltz, Ben Whishaw and Ezra Miller, are the protagonists in a drama of wit and enigma.
Renowned photographer David Sims captures the stars in a stylised interior populated with geometric furniture, designed by OMA for Knoll, borrowed from ‘The Ideal House’ conceived by OMA for the Prada Fall/Winter 2013 fashion show. The characters wait, caught in anticipation within a set of clashing references, colors and emotion.
Each actor plays a distinct role, creating a trio of characters who bring their individual points of view and style to the collection. Christoph Waltz’s character evokes a studied sense of elegance, Ben Whishaw presents an alternative carefree charm and Ezra Miller brings a youthful air of mystery.
For Fall/Winter 2013 Prada introduces a duality of wit and style at the heart of the modern man’s attitude to dressing”.
With the artistic direction of AMO, Prada releases the next “Real Fantasies” series. The new Summer 2013 lookbook consists of photographs from the label’s runway show in a collage of mix-media images. Photographs of models taken backstage during the show are mixed with hand-drawn sketches and paints by Lok Jansen and Jeroen Koolhaas, starring Vanessa Axente, Ondria Hardin, Zuzanna Bijoch and Sung Hee.
I am over thrilled with Prada’s latest toy, the web application dedicated to parfume “Rossetto”. I’ve already spent several hours creating collages (some of which you see below) and I just can’t stop. A different idea pops in my head every five minutes.
You may try it but I warn you, it’s highly addictive
“A digital project born from the collaboration with Michael Rock and New York’s studio 2×4. A platform that will allow users to create their own moodboard starting from the suggestion of different backdrops, where iconography and graphics with different references are applied. All in line with the user’s creativity and taste and – of course – signed off with the graphics of the new Prada fragrance, red lips”.
Miuccia Prada has collaborated with Baz Luhrmann and legendary costume designer Catherine Martin to create a bespoke collection of over 40 unique Miu Miu and Prada cocktail and evening dresses for the move “The Great Gatsby”, inspired by selected runway looks from the last 20 years.
Here are the first sketches that Prada just released.
Knee-length dress in octane-coloured tulle lined in matching silk cady. In the front, tulle is embroidered with a precious ramage pattern in crystal-coloured Swarovski. The dress’s cuts are highlighted by subtle contrasting details in black silk.
Orange organza dress enriched with plastic fish scale-like sequin embroidery. Inspired by the Prada Fall/Winter 2011 collection
Radzmire dress with bustier embroidered with pearls, stones and sequin fringes. Inspired by a revisited silhouette of the 1920s, it is made contemporary by the use of modern fabrics and embroideries of the 1950s.
Multi-striped sequins dress with a plastic and trimmings embroidery at the bottom. Inspired by the Prada Spring/Summer 2011 collection.